Monday, 11 October 2010

THE QUICK BROWN FOX...




Possibly one of the most challenging memory games to date, The Quick Browm Fox Jumps over the Lazy Dog is a fantastic way to learn to recognise Typefaces both for their obvious characteristics and subtle differences. Or, if like a few designers I know, it is an opportunity to test and show off your knowledge of Type and Typography.

Attractively finished, the game includes 25 variations of the letter ‘A’, each in a different letter type. Players attempt to find the matching A’s in the same letter type. The player who has the highest number of matching letters wins the game.
Typographic information about the letter is included on the card, and a separate folder provides a general history of the typography.

As you play, you increasingly recognize what are often very subtle differences between the letters and more about the details of the letter types. They become progressively easier to recognize and distinguish from one another (even Univers and Helvetica!) Among the letter types included in the game are Akzidenz Grotesk, Baskerville, Centaur, Garamond, Helvetica Rockwell, Times New Roman, Univers and many more.
The game was assembled and designed by the Brazilian design studio, ps.2 arquitetura + design.

Design: ps.2 arquitetura + design
Format: hardcover
Dimensions: 2 x 25 cards
£22

Also available to buy online

No comments:

Post a Comment